# Exploramo – Direct bookings. More guests.

> Exploramo builds the websites, photography and marketing Australian hotels rely on to win direct bookings – hand-built, fast, and finished by hand.
>
> Canonical page: https://www.exploramo.com/

## Direct bookings. More guests.

Hotel Websites · Photography · Search Optimisation · Email Marketing · Social Media · Brand & Print

## Websites & marketing for higher occupancy.

Exploramo builds the technology and marketing that Australian hotels and resorts rely on to win guests directly – fast websites, stronger search visibility, and photography that sells the stay. A selection of recent work is below.

- [The Crest Apartments](https://www.crestmainbeach.com.au)
- [Montville Country Cabins](https://www.montvillecountrycabins.com.au)
- [Viscount on the Beach](https://www.viscountonthebeach.com.au)
- [Contessa](https://www.contessa.com.au)
- [Marriner Views](https://www.marrinerviews.com.au)

## Two names. One studio.

Exploramo is two people working in tight loop – no account managers, no handover sheets, no diluted ideas.

Boyan & Martina.

### Boyan — Technical Lead

Architecture, performance, the parts no one sees.

Boyan is the technical half. He hand-builds fast, resilient websites and booking systems that rank top of Google and get recommended by AI – the engineering that turns browsers into direct bookings.

His work is backed by fifteen years in hotel technology and large-scale digital systems for leading international brands.

### Martina — Creative Lead

Identity, art direction, the room a brand walks into.

Martina is the creative half. Branding, graphic design, print, social media, photography and video – the craft that makes a property look worth every dollar of its rate.

She gives a property one clear visual language across every guest interaction. From identity and imagery to emails and social, each detail builds the sense that this is a place worth choosing.

## Everything a hotel needs to win direct bookings.

### Hotel Websites

_Built to win direct bookings_

Pixel-perfect sites built from scratch – no themes, no templates.

### Photography

_Make every stay irresistible_

Aerials, hero shoots and rooms – captured for the way people scroll today.

### Search Optimisation

_Be found when it matters_

Be found in Google and AI search when travellers are looking for a stay like yours.

### Email Marketing

_Turn guests into regulars_

Campaigns and offers that bring past guests back to book direct.

### Social Media

_Stay top of mind_

Instagram and Facebook posts, planned monthly, shot on-property.

### Brand & Print

_Make every touchpoint memorable_

Brand identities and printed details that make every guest touchpoint feel considered.

## For hotels that expect more.

### Core bundle

Website + photography bundles — one-off build, plus a monthly service fee.

#### Build term

| Term | Discount |
| --- | --- |
| 36 months | Save 35% |
| 24 months | Save 25% |
| 12 months | Save 15% |
| No contract | No discount |

#### Core bundle plans

| Plan | Website + photography | Build at 36 months | Build at 24 months | Build at 12 months | Build with no contract | Ongoing monthly service |
| --- | --- | ---: | ---: | ---: | ---: | ---: |
| Superior | 15-page website + 1 photo session | A$6,500 | A$7,500 | A$8,500 | A$10,000 | A$295 |
| Premier | 20-page website + 2 photo sessions | A$8,450 | A$9,750 | A$11,050 | A$13,000 | A$445 |
| Executive | 25-page website + 3 photo sessions | A$10,400 | A$12,000 | A$13,600 | A$16,000 | A$595 |

#### Build — paid once

| Feature | Superior | Premier | Executive |
| --- | --- | --- | --- |
| Website | 15 pages | 20 pages | 25 pages |
| Photography | 1 session | 2 sessions | 3 sessions |

Photography sessions are shoot days of up to 6 hours on-site. Two sessions are two separate six-hour shoot days; three sessions are three separate six-hour shoot days.

#### Ongoing service — monthly fee

| Feature | Superior | Premier | Executive |
| --- | --- | --- | --- |
| SEO – keywords | 5 | 10 | 15 |
| SEO – articles | 1 / mo | 2 / mo | 3 / mo |
| Email marketing | 10k subscribers | 15k subscribers | 20k subscribers |
| Email inboxes | 2 × 10GB | 2 × 15GB | 3 × 20GB |
| Domains | 1 | 2 | 3 |
| Business listings | Google | Google, Apple, Microsoft | Google, Apple, Microsoft |
| Reporting | Quarterly | Monthly | Monthly |
| Hosting & maintenance | Included | Included | Included |
| Managed content updates | Included | Included | Included |
| Foundation SEO | Included | Included | Included |
| Web office suite | Included | Included | Included |
| Digital compendium | Included | Included | Included |

Active SEO includes keyword tracking and reporting; article plans add focused blog posts such as local-event content. Email marketing includes responsive campaign design and sending, with no extra design fees. Digital compendiums are custom designed and written in your branding. Domains include one primary domain, with additional domains protecting the brand and redirecting to it. Hosting is enterprise-grade and served from more than 300 cities worldwide. Managed content updates are unlimited, including swapping photos, editing rooms and adding pages.

### Social Media

Managed social plans, billed monthly. Three-month minimum term.

| Plan | Standard monthly price | Client price (15% off) | Updates / month | Platforms | Included ad spend | Reporting |
| --- | ---: | ---: | --- | --- | --- | --- |
| Superior | A$900 | A$765 | 12 | Facebook, Instagram | A$300 p/m | Quarterly |
| Premier | A$1,500 | A$1,275 | 16 | Facebook, Instagram | A$600 p/m | Quarterly |
| Executive | A$2,300 | A$1,955 | 20 | Facebook, Instagram, TikTok | A$900 p/m | Monthly |
| Signature | A$3,300 | A$2,805 | 24 | Facebook, Instagram, TikTok, YouTube Shorts | A$1,200 p/m | Monthly |

### Photography

| Service | Standard | Client price (15% off) |
| --- | ---: | ---: |
| Apartment photography – 1 apartment | A$390 | A$332 |
| Apartment photography – 2 apartments | A$720 | A$612 |
| Apartment photography – 3 apartments | A$1,020 | A$867 |
| Apartment photography – 4 apartments | A$1,300 | A$1,105 |
| Resort showcase – Photo | A$450 | A$383 |
| Resort showcase – 40s video | A$600 | A$510 |
| Resort showcase – 90s full video | A$900 | A$765 |
| Resort showcase – Photo + video – 40s | A$860 | A$731 |
| Resort showcase – Photo + video – 90s | A$1,100 | A$935 |
| Floor plans – 1 apartment | A$280 | A$238 |
| Floor plans – 2 apartments | A$520 | A$442 |
| Floor plans – 3 apartments | A$720 | A$612 |
| Floor plans – 4 apartments | A$880 | A$748 |
| Sessions – Full day session | A$1,740 | A$1,479 |
| Sessions – Half day session | A$1,020 | A$867 |

### Brand & Print

| Service | Price |
| --- | ---: |
| Brand design package | From $2,000 |
| Brochure design | From $500 |
| Business card design | $300 |
| Business cards printing – 500 | $150 |
| Brochure printing – 500 | $400 |

Brand design packages include logo variants, a colour palette, typography and a style guide, plus business cards, letterheads and other stationery. Business-card printing uses premium thick paper stock and print quality.

## Insights from a studio that lives in hotel marketing.

Practical takes on direct bookings, search, and guest experience – what's working for Queensland properties right now.

### [Hotel Website Speed: The Hidden Cost](/insights/hidden-cost-slow-websites/)

Slow hotel websites lose bookings. Learn how page speed affects conversions and the practical fixes that make a measurable difference.

### [Hotel Booking Abandonment: Why Guests Leave](/insights/booking-abandonment/)

Why hotel bookings are abandoned mid-process, where guests drop off, and practical fixes that recover more direct revenue.

### [Hotel Email Marketing That Brings Guests Back](/insights/email-marketing-for-hotels/)

Use hotel email marketing to bring past guests back, build direct-booking demand and make more of your guest data.

### [The True Cost of OTA Commissions for Hotels](/insights/true-cost-ota-commissions/)

OTA commissions cost more than the percentage. See how rate parity, lost guest data and lifetime value erode hotel revenue.

### [Google Reviews for Hotel Visibility](/insights/google-reviews-hotel-ratings/)

How Google reviews strengthen guest trust, local search visibility and hotel recommendations—without a heavy process.

### [AI Search Optimisation for Hotel Websites](/insights/ai-optimisation-hotel-websites/)

How hotels can improve visibility in AI search and ChatGPT, with practical steps that support more direct bookings.

[All blog posts](/insights/)

## Contact Exploramo

- Email: [contact@exploramo.com](mailto:contact@exploramo.com)
- Phone: [+61 493 983 348](tel:+61493983348)
- Address: [11/442 Pine Ridge Rd, Coombabah, 4216, QLD, Australia](https://maps.google.com/?q=11/442+Pine+Ridge+Rd,+Coombabah,+QLD+4216)
- Instagram: [@exploramo](https://instagram.com/exploramo)
- Facebook: [Exploramo](https://www.facebook.com/exploramo)
- TikTok: [@exploramo](https://tiktok.com/@exploramo)
- ABN: 39 037 012 987